Sunday, July 21, 2013

Blog Tour: No Going Back by Erika Ashby

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Life isn’t always about fairytales and happily ever-after’s according to Seth Jordan. After having his world shattered and heartbroken beyond repair, he had always sworn off the idea of love. He was perfectly content with continuing his life with worthless one night stands and no strings attached sex. That was until one blue-eyed blonde managed to seep into places he thought were cemented shut. 

Like a jack hammer, Mallory Prentice came into Seth’s life and cracked the hard exterior that surrounded his heart. She’s the one woman he was starting to feel might be worth taking a chance on. 

But life doesn't always hand you the easy road. Sometimes you are constantly hit with the bad and have no hope of any good ever showing up. 

Will Seth and Mallory realize that ultimately they are the ones who are in control of their life’s outcome? Will they embrace the future and fight for their own happiness, or will they keep lingering in past mistakes and let it keep them apart? 

Life is all about forgiveness and second chances. Once you come to that conclusion and just go for it, there is…no going back.

Elle says:

I developed a major author crush on Erika Ashby after reading her debut novel Moving Forward. She really set the bar high for the Timing is Everything Series and I was nervous to find out if her sophomore novel, No Going Back,could rival the greatness of MoFo.

DISCLAIMER: Before you read No Going Back you MUST READ Moving Forward.  

No Going Back picks up from the cliffhanger ending of Moving Forward (also known at MoFo) and continues on through the eyes of Mallory Prentice and Seth Jordan.

Oh Seth Jordan. He embodies all things rock. Covered in tattoos and adorned with piercings---one of which is south of his border---Seth goes through women faster than his tour bus burns through gasoline. He’s definitely not the kind of guy you take home to meet mom and dad.

Where most women would be turned off by his man-whore tendencies, Mallory can’t get enough. Seth is her male counterpart. Their undefined arrangement only gets more complicated when Mallory finds herself pregnant and face-to-face with Seth’s fiancée, Allison, at the end of MoFo.

Erika Ashby has outdone herself in No Going Back! As much as I love Derek and Jesika in MoFo, I quickly became addicted to the turbulence served up between Seth and Mallory. This is a hard review to write because all of the moments I want to gush about will just spoil the plot for anyone who hasn’t read the story.

I will say this---this book is a roller coaster. There were tender moments where I was swooning, shocking twists that had me gasping out loud, and a truckload of WTF angst that made me want to light both Seth and Mallory on fire.

The recipe for No Going Back is simple:

1) Measure a hefty serving of “I want to pull my hair out”
2) Combine with a heap of “jump up and down like a game show contestant”
3) Bring to a boil with a whole lot of S-E-X

Can I pause for a second? Let’s everyone take a moment to give Erika Ashby a round of applause for creating some wicked hot sex scenes!

I read the majority of this book while out in a public setting. Reading No Going Back in public turned me in to THAT GIRL. THAT GIRL who is so mesmerized by the naughty paragraphs, her mouth is hanging wide open and she’s got tunnel vision on the screen. My husband called me out several times because he swore I was about to drool all over myself. Once I realized what I was doing, I had to make a conscious effort to keep my facial expressions neutral and my mouth closed.

No Going Back is raw and spares no feelings. You are going to love the characters and despise their choices at the same time. That’s what makes this novel realistic and gritty. Life isn’t a perfect mapped out journey. There are countless potholes and roadblocks.

“There’s no going back in time and fixing all the mistakes I made.”

I cannot wait for the next installment of the Timing is Everything Series. My author crush has been officially upgraded to full on FANGIRL status! If you haven’t one-clicked Moving Forward and No Going Back head on over to Amazon or Barnes & Noble and pick up your copy today.

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Being born an "Army Brat", Erika Ashby has been residing in Oklahoma the last 10 years finally putting an end to the nomad tendencies she had grown accustomed to. She's a happily married woman who has 5 kids between her and her husband. She has an insane passion for music and embraces her Inner Groupie any chance she has. It wasn't until the age of 29 that she realized she also had a hidden passion for reading; before then she claimed to have hated it. Six months after unlocking that deep desire she never knew she held, she turned the key to another chapter of her life which has become the desire to write. And the rest is still history in the making.

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